McDonald's CEO Defends Awkward Burger Bite in Viral Video

McDonald's CEO blames his mother's etiquette training for taking an unusually small bite during an on-camera taste test, sparking online mockery. He later filmed another video to redeem himself.
In a recent interview with the Wall Street Journal, McDonald's CEO Chris Kempczinski explained the reason behind his awkward on-camera taste test that went viral in February. Kempczinski suggested that he was simply following the etiquette guidance his mother had taught him – to never talk with his mouth full.
The incident in question occurred during a video where Kempczinski was discussing and sampling the new Big Arch burger from McDonald's. The CEO was mocked online for taking an unusually small bite, which many found comical and out of touch.
{{IMAGE_PLACEHOLDER}}Kempczinski told the Wall Street Journal that his mother's advice to avoid speaking with a full mouth was the reason behind his delicate bite.
Fonte: The Guardian


