Google Cracks Down on Back Button Hijacking to Improve User Experience

Google announces a crackdown on websites that block the back button, aiming to improve user experience and navigation. BCS expert weighs in on the impact of this policy change.

Google has announced that it will penalize websites that block the back button navigation starting in June. This move is aimed at protecting the user experience and ensuring that people can navigate websites as expected.

According to Adam Thompson, the director of digital at BCS, the Chartered Institute for IT, practices like back button hijacking

Google Cracks Down on Back Button Hijacking: Protecting User Experience

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