Innovative Messaging Game Marketplace Disrupts App Stores
Jest, a new platform for social messaging games, has raised $7 million in seed funding to challenge the dominance of traditional app stores.
In a move that could shake up the mobile gaming industry, a startup called Jest has emerged from stealth mode with a $7 million seed funding round. Jest is creating a unique marketplace for messaging games, aiming to provide an alternative to the dominant app store model.
The core premise of Jest is to leverage the ubiquity of messaging apps like WhatsApp, Facebook Messenger, and iMessage to deliver a new generation of social, interactive gaming experiences. By integrating directly with these messaging platforms, Jest seeks to eliminate the friction associated with discovering and downloading traditional mobile games from app stores.
{{IMAGE_PLACEHOLDER}}Source: TechCrunch
