Poppi CEO Shares Secrets to $1.95B Prebiotic Soda Startup Success

Poppi CEO on the brand's meteoric rise, $1.95B PepsiCo acquisition, and their viral social media & Super Bowl marketing strategies.

For years, venture capitalists have been skeptical of beverage startups, citing thin margins and brutal distribution as reasons most brands never break out. But a new wave of

Prebiotic Soda Startup Poppi Soars: CEO on TikTok Takeover & Super Bowl Ads

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